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Car Dealership SEO: Using Branded Search Volume As a KPI

Your Dealer + Google As a dealership, there are many metrics you are likely already using to measure success. A recent post on Moz.com points out one measurement you may not be using called “branded search volume,” a measurement of the number of web searches performed that contain the name of your dealership (i.e. “Pixel Motion’s Chrysler Emporium”). It’s often underutilized even though it’s an easy-to-measure indicator of your marketing strategy.

Top Car Shopping Moments [Infographic] From The Automotive Path To Purchase

Top Auto Shopping Moments - Car Buyer's Path To Purchase

Google recently published information regarding the 5 Key Auto Micro-Moments Brands Should Win, from Google Think Auto, specifically geared towards the automotive shopper’s path to purchase. Every car dealership should know these micro-moments to optimize their sites for prime positions in a car shopper’s journey. We here at Pixel Motion take the importance of these Micro-Moments very seriously— as a website and digital marketing agency that provides innovative turnkey solutions to the automotive industry, we want to offer the best strategy to maximize these moments to the dealerships that entrust their sites to us. 

Pixel Motion Selected as Preferred Website Provider for FIAT Chrysler Automobiles

Pixel Motion, a cutting-edge digital agency, has officially been selected as a preferred website provider for Fiat Chrysler Automobiles, including Alfa Romeo. FCA, the world's seventh-largest automaker with almost 3,000 retailers in the U.S. alone, announced today that Pixel Motion is one out of few selected website partners.

2017 SEO Trends & Predictions Every Car Dealership Should Know

Google Logo Search

As a dealership trying to maintain a solid web presence, it’s important to stay up to date on the latest trends in search engine optimization. This includes reviewing how search engines interpret your website content and what you can do to make it better. Since search engine providers are constantly refining their methods for delivering the best search results, the New Year is a great time to take stock of what changed over the previous year and what you can look forward to.

Pixel Motion Inc.
19600 Fairchild Rd #360
Irvine, CA 92612

(949) 515-4447

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